ASUS Announces Global Upgrade What Matters​ Giveaway Contest 

Prizes include AMD & Intel 800 series motherboards, CPUs, DDR5 memory kits, GeForce RTX™ 50 series graphics card, AIO coolers, power supplies and more 

TAIPEI, Taiwan, March 9, 2026 — ASUS today announced the global Upgrade What Matters giveaway contest, highlighting the value of desktop PC upgradability in today’s memory-conscious market. With flexible upgrade options, users can enhance their systems while prioritizing the components that matter most. 

Participants have a chance to win high-quality gaming components — including AMD and Intel® 800 series motherboards and CPUs, high-performance DDR5 memory kits, an ROG Astral GeForce RTX™ 5080 graphics card, AIO CPU coolers, power supplies and peripherals. 

This contest runs from March 9 to May 18, 2026. To participate, follow the instructions on the contest website and submit an entry. Terms and conditions apply. 

Available prizes and prize bundles in this giveaway include: 

Reddit special prizes: 

Build Better. Perform Faster. 

This giveaway showcases a range of innovations across the ASUS motherboard, graphics card, cooling and power supply lineups that are designed to help users build faster, cooler, and more reliable systems.  

ASUS AMD and Intel 800 series motherboards are engineered to unlock the full potential of modern DDR5 memory. Advanced PCB designs and memory optimization technologies improve signal integrity, stability, and overclocking flexibility. Features such as NitroPath DRAM Technology, DIMM Fit and DIMM Fit Pro, and ASUS Extended Memory Profile (AEMP) simplify memory tuning while enabling higher performance and broader compatibility for builders and enthusiasts. 

Meanwhile, ASUS GeForce RTX 50 Series graphics cards are built to fully harness the power of the NVIDIA® Blackwell architecture. Advanced cooling solutions — including large heatsinks, vapor chambers, Axial-tech fans, and vented backplates — help maintain optimal temperatures and sustained performance. Combined with robust power delivery and next-generation AI technologies like DLSS 4.5, these cards deliver exceptional gaming and creative performance. 

The GeForce RTX 50 Series graphics cards can also be paired with an ASUS power supply featuring ATX 3.1 and PCIe® 5.1 support, along with 80 PLUS certification, delivering the ultimate power and stability demanded by gamers. 

Last but not least, ASUS all-in-one liquid coolers are designed to deliver powerful performance with a cleaner and easier installation experience. The ASUS AIO Q-Connector introduces a wireless connection between the motherboard and the cooler, reducing cable clutter and simplifying setup. Combined with advanced ASUS thermal design, it helps ensure efficient heat dissipation and a streamlined PC build. 

Awesome builds, awe-inspiring performance 

To inspire gamers, creators, and everyday PC users looking to upgrade their systems more strategically, ASUS is introducing a range of curated PC build ideas designed to highlight meaningful upgrades without requiring a full system rebuild.