IFA 2024, the largest consumer electronics and home appliances show in the world, has just wrapped up – and what a show it was! The event brings together global brands, industry leaders, and tech enthusiasts to showcase their cutting-edge technology and explore the latest advancements.
This year, IFA was a whirlwind of innovation centered around the themes of AI, Sustainability, Connectivity, Fitness & Digital Health, and Content Creation. And ASUS was at the forefront of all this as we showcased a range of groundbreaking AI-powered solutions. We unveiled a series of cutting-edge AI-powered laptops and a mini PC that redefine what's possible in the world of computing. From sleek designs to powerful performance, our new lineup has something to offer everyone.
Copilot+ PCs: the Future is now
This includes our lineup of Copilot+ PCs, powered by Intel® Core™ Ultra processors (Series 2), which offer exceptional performance, sleek designs, and cutting-edge AI features:
- Zenbook S 14 and S 16: These ultraslim and lightweight laptops are perfect for those who demand both style and substance. With their stunning OLED displays, powerful processors, and innovative features, they're the ultimate companions for work and play.
- Vivobook S 14: With its AI-powered features, long-lasting battery, and stunning display, the Vivobook S 14 is the ultimate companion for productivity and entertainment. This sleek and powerful laptop is the best companion for on-the-go professionals who demand performance without sacrificing style.
- Vivobook 14 and 16 Flip: Looking for a versatile 2-in-1 laptop? The Vivobook Flip series offers a seamless transition between laptop and tablet modes, making it ideal for students, professionals, and anyone who wants to do more with their device.
- ExpertBook P Series: This series of AI-powered laptops is designed to empower everyone from entrepreneurs and prosumers to home-office workers. With advanced features like AI ExpertMeet tools and exceptional performance, the ExpertBook P series can help you streamline your workflow and boost productivity while ensuring excellent security.
- ASUS NUC 14 Pro AI: This compact mini PC is a powerhouse that delivers incredible performance in a small form factor. Perfect for commercial use and edge computing applications, the NUC 14 Pro AI is packed with cutting-edge technology.
In addition to our new ASUS Copilot+ PCs powered by Intel, we also announced the launch of the ProArt PZ13 and a new ASUS Vivobook S 15, powered by Qualcomm’s Snapdragon® X Plus eight-core processor. This collaboration with Qualcomm brings even more AI capabilities to our devices, making them ideal for a wide range of users.
- ASUS ProArt PZ13: A lightweight, detachable laptop built for on-the-go creativity, with IP52 and military-grade durability, a vivid OLED display, and long-lasting battery. It delivers a next-level AI experience, with enhanced security, speed, and personalization with features like the ASUS StoryCube app.
- ASUS Vivobook S 15: Designed for ultimate portability, featuring a slim all-metal body with a minimalist aesthetic and a premium CNC-engraved logo. Alongside powerful performance comes a stunning OLED display, exceptional battery life, and AI-powered features like the ASUS StoryCube app.
The Future of Computing is Here
At ASUS, we're dedicated to pushing the boundaries of what's possible in this exciting new era of AI. We believe that AI should be accessible to everyone, everywhere, and that is why ASUS is creating a diverse range of AI solutions. Our latest lineup of AI-powered PCs is just the beginning. Stay tuned for more exciting announcements as we continue to shape the future of technology.
To learn more about our ASUS Copilot+ PCs, please visit: https://www.asus.com/content/asus-ai-pc/.
About ASUS
ASUS is a global technology leader that provides the world’s most innovative and intuitive devices, components, and solutions to deliver incredible experiences that enhance the lives of people everywhere. With its team of 5,000 in-house R&D experts, the company is world-renowned for continuously reimagining today’s technologies. Consistently ranked as one of Fortune’s World’s Most Admired Companies, ASUS is also committed to sustaining an incredible future. The goal is to create a net zero enterprise that helps drive the shift towards a circular economy, with a responsible supply chain creating shared value for every one of us.