From Sci-Fi to Reality, ASUS Transcends Tech at CES 2024

Every January, the tech world descends upon Las Vegas for CES, the Consumer Electronics Show. It's more than just a dazzling display of flashing lights and sleek gadgets; it's a crystal ball offering a glimpse into the technologies that will soon shape our lives. From innovative home appliances to mind-bending augmented reality experiences, CES is where the seeds of tomorrow are sown. This year, amidst the buzz and excitement, ASUS emerged as a beacon of innovation, showcasing a constellation of creations that redefine the limits of what technology can be.

ASUS brought the future to life with products like our portable monitors that fold like origami masterpieces, glasses that transform your surroundings into immersive workspaces, and mini-PCs packing the punch of gaming behemoths. This wasn't just a showcase of cool gadgets; it was a bold statement that redefines the possibilities of technology and empowers us to do more, create more, and experience more.
Driven by the theme "In Search of Incredible: Transcendence," ASUS presented a dazzling array of innovations, each pushing the boundaries of what we thought possible. Let's take a closer look at some of the standouts:

1. Say goodbye to screen space anxiety

a) ASUS Zenbook Duo 

The revolutionary Zenbook Duo is the world’s first 14-inch AI-powered dual-screen laptop that provides exceptional multitasking ability and on-the-go versatility. This device transcends the limitations of a single screen and creates an immersive computing experience that feels akin to working with a dual-monitor setup. The Duo can effortlessly change between different modes depending on the users’ preferences and allows them to take advantage of the latest AI-enabled applications for enhanced creativity and productivity. With ASUS Zenbook Duo’s amazing new formfactor, you now have a laptop, extended monitor, and desktop setup all-in-one!

2. Taking display innovation to the next level 

b) ASUS AirVision M1

Craving more screen space than even a dual-monitor setup offers? Check out the ASUS AirVision M1, a wearable display that packs a multi-monitor experience in a stylish pair of glasses. Featuring Micro OLED technology with a dazzling 1,100-nit peak brightness and built-in stabilization, AirVision M1 offers vibrant visuals and can pin virtual screens to a particular location so that they stay firmly anchored, even as users swivel their heads. What’s more, the user interface stays invisible to outsiders, providing heightened control and comfort as well as a secure viewing experience wherever you go. The product is set to be released later this year. 

3. Everything you want in a gaming PC, without the size 

c) ROG NUC 

Marking a new chapter in its NUC endeavors, ASUS ROG released its first ever mini-PC, the ROG NUC. Reimagining the gaming landscape, ROG NUC grants users unmatched freedom to play on their terms, in any setting. Housing Intel Core Ultra 9/7 processors within a compact 2.5-liter chassis, the ROG NUC delivers unyielding performance for all players out there. Whether you prefer to play from your living room or desk, this small yet powerful solution caters to the needs of casual gamers, esports enthusiasts, content creators, and many more. 

4. Redefining productivity on the go

d) ZenScreen Fold OLED

ASUS also unveiled its largest and most premium portable monitor yet, the ASUS ZenScreen Fold OLED. This is the world’s first foldable OLED monitor, which boasts a stunning 17.3-inch display and a waterdrop-style hinge, ensuring flawless folds and seamless transitions between viewing angels. With ZenScreen Fold OLED’s versatile design, users can triple their screen space while still retaining that go-anywhere convenience, perfectly embodying our dedication to crafting compact, vibrant, and durable displays. 

5. All-round powerhouse

e) ROG Phone 8 

Since 2018, ASUS ROG phones have pushed the boundaries of mobile gaming, each generation scaling new heights. The newest ROG Phone 8 refines this legacy, emerging slimmer, lighter, and more compact than ever before. It goes beyond the ordinary, weaving cutting-edge tech into an innovative design that prioritizes an exceptional user experience. ROG Phone 8 is the world’s first gaming phone to feature an IP68 rating, the maximum rating a device can get that indicates its ability to survive against dust and up to 1.5 meters of water for 30 minutes. The phone also offers enhanced thermal efficiency and faster CPU and GPU performance. And for the first time ever, we’ve brought our AniMe Vision display to mobile, with over 300 mini-LED display options to choose from. From dedicated gamers to tech enthusiasts, the ROG Phone 8 beckons users to elevate their mobile experience. 

This is just a glimpse of the incredible innovations that ASUS unveiled at CES 2024. We didn't just showcase products; we showcased a vision for the future, a future where technology seamlessly integrates with our lives, empowering us to achieve more and experience more.

As CES 2024 concluded, one thing was abundantly clear: ASUS isn't just a tech company; it's a pioneer, a trailblazer transcending the boundaries of what's possible and bringing the future to our fingertips. With each groundbreaking creation, we redefine the limits of technology, not just for ourselves, but for us all. And that's truly incredible.

To delve deeper into this dazzling constellation of innovations, and witness the full spectrum of our CES showcase, explore here: 

ASUS Presents In Search of Incredible: Transcendence at CES 2024

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