The New Era of Enterprise Efficiency

Think of an enterprise with vast operations, where rapid and reliable data access is crucial for handling large-scale transactions. Behind the scenes, a network of powerful machines continuously controls and delivers the data required. These machines, known as servers, are housed in a dedicated facility called a data center.

How Servers Work: Servers serve as the backbone of a company's operations. They store, manage, and deliver data on demand, ensuring fast access to files and the smooth operation of systems across the organization.

The Role of the Data Center: The data center securely houses and supports servers, providing vital infrastructure such as power, cooling, and 24/7 monitoring. This keeps the servers operating at peak performance without disruption.

Choosing the right server and housing it in a reliable data center is pivotal to optimizing data management, reducing the total cost of ownership (TCO), and ensuring smooth business operations. To stay competitive in this new AI era, enterprises must upgrade their servers and transform their data centers — it's not just a technical decision but a strategic one!

AI servers are gaining greater relevance as organizations grow and their needs evolve. While traditional servers suffice for basic tasks, the need for advanced capabilities makes AI servers crucial. 

To determine which server type and data center configuration best aligns with your business goals, a clear understanding of their respective strengths is essential. ASUS’s Infrastructure Solutions Group (ISG) is here to guide you through this process, offering expert insights and solutions tailored to your specific needs. Let's now examine the key differences that will inform your strategic decisions.

Traditional servers vs. AI servers

The evolution of server technology has led to a clear bifurcation: traditional servers for everyday tasks and AI servers for cutting-edge applications. While traditional servers have long been the workhorses of data centers, the rise of AI has ushered in a new era of specialized computing.

• Server Design and Function: Traditional servers manage everyday tasks such as web hosting, running applications, and file storage. For instance, a company might use a traditional server to host its website or store employee files. AI servers, on the other hand, are tailored for advanced AI applications. They can handle the complex AI algorithms involved with machine learning and deep learning. 
• Computing Power and Data Handling: While traditional servers use central processing units (CPUs), AI servers use specialized processors like graphics processing units (GPUs) or tensor processing units (TPUs). These processors are designed to handle heavy computational tasks like analyzing vast data sets. For example, AI servers help to improve the accuracy of tasks like detecting business fraud and predicting demand. They also feature superior Input/Output (I/O) systems, enabling fast data transfer for real-time insights.

Of course, the challenge is how to ensure that an enterprise’s AI server infrastructure solution meets its needs. This is where ASUS’s Infrastructure Solutions Group (ISG) steps in – offering a customer-centric holistic approach with advanced hardware and software, expert consulting, and total deployment support – helping businesses harness AI for growth and efficiency.

Why choose ASUS AI servers?

ASUS AI servers offer a holistic approach that combines hardware and software ecosystems, alongside top-notch after-sales support – all to provide scalability, performance, and flexibility to meet the demands of business today, and tomorrow.

• Holistic Approach: Unlike competitors focused solely on hardware, ASUS sets itself apart with its holistic approach, combining advanced hardware and software to drive innovation. ASUS designs complete AI server solutions in partnership with NVIDIA, Intel, and AMD, along with robust software integrations to help businesses scale.
• Software Ecosystem: ASUS provides a comprehensive software ecosystem to simplify server management and enhance operational efficiency. For example, the ASMB12-iKVM (BMC) is integrated for remote out-of-band server management, this solution offers real-time firmware monitoring, updates, and troubleshooting.
• Top-Notch After-Sales Support: ASUS goes beyond just selling products by offering continuous support. Clients get personalized assistance, remote monitoring, and simple cloud services to ensure everything runs like clockwork after purchase
  
  

Why choose ASUS for Enterprise Data Centers?

Building a robust and efficient enterprise data center requires more than just powerful hardware; it demands a comprehensive, lifecycle-focused approach. ASUS understands this, offering a suite of tailored solutions that extend beyond servers to encompass every stage of data center management, from rapid deployment and advanced cooling to seamless integration and ongoing support.

• Deployment and Management Platforms: The ASUS Infrastructure Deployment Center (AIDC) and ASUS Control Center (ACC) provide comprehensive deployment and management solutions for enterprises with large-scale data centers. In enterprises with large-scale data centers, AIDC facilitates the rapid deployment of the operating system (OS), firmware, and drivers across hundreds of servers, streamlining the setup process. It also helps manage energy usage efficiently, reducing operating costs across the entire infrastructure. Meanwhile, the ACC software offers streamlined remote management and maintenance with features like Basic Input/Output System (BIOS) configuration, inventory monitoring, IT diagnostics, and security updates. 
• Advanced Cooling Technologies: ASUS’s advanced cooling technologies are designed to deliver fully liquid-cooled systems for AI workloads. For example, the ASUS AI POD with NVIDIA GB200 NVL72 supports both liquid-to-air and liquid-to-liquid setups. From design and testing to verification and mass production capabilities, we ensure optimal performance and efficiency in demanding AI environments. ASUS also provides expert consulting services to customize the most suitable and efficient cooling designs for data centers.
• L12 Ready: ASUS solutions are ready for L12 integration, offering a significant leap over traditional hardware configurations. While L11 solutions provide assembled racks, L12-ready systems offer a fully integrated, ready-to-use solution that includes customized software installation, validation, and certification. With L12-ready systems, enterprises can accelerate their AI transformation, optimize workflows, and maintain high performance as they scale, all while reducing operational complexity and overheads. ASUS, in collaboration with Taiwan Web Service Corporation (TWSC), designs customized software solutions, offering swift project timelines and tailored services based on project scope. TWSC specializes in deploying AI supercomputing infrastructure, such as the TAIWANIA-2 and FORERUNNER 1 supercomputers, and provides flexible AI solutions through AFS PODs, enabling efficient, scalable, and secure AI deployment for enterprises across various sectors.

A global track record of success

The comprehensive solutions that ASUS provides ensure that we're a global partner in AI-driven transformation. With a proven track record of successful deployments in Taiwan, Vietnam, and beyond, ASUS empowers enterprises worldwide to unlock the full potential of AI, turning ambitious visions into tangible realities.

• Taiwan’s Largest AI Supercomputing Facility: ASUS played an integral part in the creation of Taiwan’s largest AI supercomputing center, Ubilink, through its partnership with Foxlink Group and Ubitus. The center, with a performance of 45.82 PFLOPS, ranks among the top 31 supercomputers globally and holds 44th place on the Green500 list. 
  ASUS managed the entire infrastructure build-out, from data center construction and cabinet installation to rigorous testing and onboarding. The project, completed in just three months, made Ubilink Taiwan’s largest green-energy-powered AI-computing service center, housing 128 NVIDIA H100 servers and 1,024 GPU cards.
• AI Factory in Vietnam: FPT, operating in the AI and High-Performance Computing (HPC) industry, faced the challenge of needing an AI factory capable of handling large-scale AI model training and deployment. The company required high-performance GPUs, efficient cooling, and seamless hardware-software integration.
  ASUS provided a solution with its ESC N8-E11 servers, equipped with NVIDIA HGX H100 GPUs and 5th Gen Intel Xeon Scalable processors. The solution also included advanced cooling systems, scalability, and tailored deployment services.
  As a result, FPT optimized its IT infrastructure for peak performance, enhanced operational efficiency, and improved its AI capabilities. This strategic advancement allowed FPT to integrate over 200 products into their “Made by FPT” ecosystem, boosting their global competitiveness.

Looking Ahead

Looking ahead to 2025, ASUS is poised to accelerate its growth in the AI server market by empowering enterprises with strategic solutions that deliver tangible value. We're driving this by delivering cutting-edge AI solutions that prioritize scalability, energy efficiency, and a relentless focus on helping enterprises achieve maximum efficiency and minimize total cost of ownership (TCO).

And don’t miss ASUS at NVIDIA’s GTC 2025 (GPU Technology Conference), taking place from March 17th to 21st in San Jose, California. ASUS ISG will showcase its latest advancements in AI infrastructure. 

For more details about ASUS ISG, please visit AI Server and Infrastructure Solutions.