ASUS Wins Golden Pin Best Design Award for the Second Year Running

Prestigious award affirms the company's pursuit of achieving the ultimate balance between technology and aesthetics 

• ASUS Zenbook 17 Fold OLED wins prestigious Golden Pin Best Design award
• This is the second consecutive win for ASUS at the Golden Pin Design Award

TAIPEI, Taiwan, December 9, 2022— ASUS today announced that the innovative Zenbook 17 Fold OLED 2-in-1 laptop has won a Golden Pin Best Design award, presented at a ceremony held on December 2. This marks the second consecutive year that the company has won this prestigious award — in 2021, the ProArt Studiobook 16 and Pro 16 workstation laptops were recipients.

Now in its forty-first year, the Golden Pin Design Awards received 2,765 entries from 17 regions worldwide in 2022.  After a three-stage process of preliminary, secondary, and final selections, the two judging panels finally selected 34 Best Design winners.

“We would like to thank the Golden Pin Design Awards for this affirmation in our pursuit of achieving the ultimate balance between technology and aesthetics,” said ASUS co-CEO, S.Y. Hsu. "With our In Search of Incredible brand spirit, we are able to continuously innovate and bring amazing products to our users."                                

Multi-award-winning products

In addition to the Zenbook 17 Fold OLED win, two other ASUS laptops were shortlisted: Zenbook Pro 14 Duo OLED and Zenbook Pro 16X OLED.

The award-winning Zenbook 17 Fold OLED has been a hot topic since its debut at CES and is a recipient of both an iF Design award and a Red Dot Design award. As the world's first full-screen 17.3-inch foldable OLED laptop, it has three significant advantages: thinness, design, and performance. Its epoch-defining design — which allows it to be used in multiple modes: as a laptop, a desktop PC, a tablet, an e-reader, or an extended laptop — has received widespread global acclaim.