ASUS Wins Big at the 2023 iF Design Award, Cements Position in Top 10 Companies in Asia

ASUS wins 26 iF Design Awards for 2023 across multiple categories, showcasing design spirit and innovation

  • Wide recognition: ASUS wins 26 awards at the 2023 iF Design Awards, showcasing the brand's continued excellence in design and innovation
  • Multiple categories: ASUS is recognized across various product categories, including products, packaging, communication, user experience and more
  • Asia’s bests: This year, ASUS secures its position in the top 10 companies in Asia, a testament to the brand's unwavering commitment to design

 

ASUS wins 26 iF Design Awards for 2023 across multiple categories, showcasing design spirit and innovation
ASUS wins 26 iF Design Awards for 2023 across multiple categories, showcasing design spirit and innovation

TAIPEI, Taiwan, April 19, 2023 — ASUS today announced that it has been recognized for its design excellence, winning 26 iF Design Awards for 2023. These awards span multiple categories including Product, Packaging, Communication, Professional Concept, User Interface, User Experience and Telecommunication, showing the ASUS commitment to make every part of the process an experience. These awards span a large part of the company’s portfolio including, gaming, consumer, commercial, healthcare, mobile phone and networking solutions. This achievement showcases ASUS's design spirit and innovation, as well as its commitment to creating incredible experiences for its customers.

"We are thrilled to be recognized again by the iF Design Awards for our design excellence," said ASUS Chief Design Officer, Mitch Yang. "This achievement highlights the incredible teamwork of our cross functional teams and their unwavering commitment to design spirit and innovation. Winning in so many categories is a remarkable achievement, and we are proud to continue leading the way in design and innovation."

This success in the iF Design Awards demonstrates the ASUS position as a design leader in the industry and its commitment to the Design Thinking methodology, putting users at the center of every decision the company does. The continued success of ASUS over the years in the iF Design Awards and other major design awards is a testament to its unwavering commitment to design excellence and innovation.

In addition to the iF Design Awards, ASUS has also been included this year again in the top 10 of the iF Ranking: Best Companies in Asia, classifying companies that have earned the greatest number of awards over the years. This recognition is a testament to the hard work and dedication of the ASUS team and its commitment to delivering incredible experiences for its customers with excellence in designs.

The iF International Forum Design organizes the iF Design Awards each year, renowned worldwide and recognized as a seal of quality for products that excel in design quality, degree of innovation, functionality, ergonomics, and more. The awards saw intense competition this year, with almost 11,000 entries from 56 countries judged by an international panel of independent experts.

 

2023 iF Design Award: Product Design Winner Highlights

Consumer

ASUS Zenbook Pro 16X OLED (UX7602) - Packaging

ASUS Zenbook 17 Fold OLED (UX9702) - Packaging

ASUS Zenbook 14X OLED Space Edition (UX5401ZAS) - Packaging

ASUS Zenfone 9 - Product

ASUS Zenfone 9 Zentouch – User Experience (UX)

Gaming

ROG Strix SCAR 16 / 18 (G634 / G834) & ROG Strix G16 / 18 (G614 / G814) - Product

ROG Flow Z13 (GZ301) - Packaging

2ROG Flow X13 (GV302) - Product

ROG Zephyrus Duo 16 (GX650) - Packaging

ROG Strix Scar Virtual and Physical integration experience - Communication

ASUS TUF Gaming A16 Advantage Edition - Product

ROG Phone 6D Ultimate - Product

ROG Phone 6 Product Video - Communication

ROG Phone 6 Series Unboxing Experience - User Experience (UX)

ROG Phone Gaming UX Design – User Experience (UX)

ROG Vision - User Experience (UX)

ROG AeroActive Cooler 6 – Product

ROG Phone AeroActive Cooler 6 - User Experience (UX)

ROG Azoth Wireless Gaming Keyboard - Product

ROG Rapture Gaming Mesh system series - Product

Aura Lighting System – Aura Wallpaper - Communication

Creator

ProArt Studiobook 16 / Pro 16 OLED (H7604 / W7604) - Product

ASUS ProArt Creator Hub - Communication

Commercial

ASUS ExpertBook B9 - Packaging

ASUS Chromebook Vibe CX34 Flip (CX3401) - Product

Healthcare

ASUS Portable Ultrasound – User Interface (UI)

 
About ASUS
About ASUS

ASUS is a global technology leader that provides the world’s most innovative and intuitive devices, components, and solutions to deliver incredible experiences that enhance the lives of people everywhere. With its team of 5,000 in-house R&D experts, the company is world-renowned for continuously reimagining today’s technologies. Consistently ranked as one of Fortune’s World’s Most Admired Companies, ASUS is also committed to sustaining an incredible future. The goal is to create a net zero enterprise that helps drive the shift towards a circular economy, with a responsible supply chain creating shared value for every one of us.

https://asus.com
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ASUS Celebrates a Decade on Fortune's Admired List

ASUS Celebrates a Decade on Fortune's Admired List