ASUS Wins the Golden Pin Design Award for Best Design of the Year

December 14, 2024

・

Press Release

The prestigious award highlights ASUS excellence in technology and design

Golden Achievement: ASUS Zenbook DUO (2024) clinches the Best Design of the Year, spotlighting ASUS design excellence from among numerous entries across the globe
Commitment to Human-Centered Design: Award further validates the dedication ASUS brings to cutting-edge technology and aesthetics
Finalist Recognition: ROG Ally X was selected as a finalist, showcasing its user-centric features and technological innovation

TAIPEI, Taiwan, December 14, 2024 — ASUS today announced that the ASUS Zenbook DUO (2024) has won the prestigious Best Design of the Year award, presented at the 43rd Golden Pin Design Award ceremony held on December 13. This achievement is validation of the commitment ASUS brings to design excellence and incredible performance. Golden Pin Design Award winners are drawn from numerous entries across 20 regions worldwide.

IMG_4059

“ASUS is honored to be recognized by the Golden Pin Design Award for our pursuit of cutting-edge technology, craftsmanship, aesthetics, and talent development. For us, design is not only about technology, but also a language that conveys emotions and connects people's hearts,” said ASUS Co-CEO S.Y. Hsu at the award ceremony. “Guided by our ASUS Design Thinking, we aspire to continually expand the frontiers of creativity and technology, delivering groundbreaking products and incredible experiences that enhance the lives of people everywhere.”

In addition to the ASUS Zenbook DUO (2024) win, ROG Ally X was shortlisted as a finalist.

IMG_4058

Golden Pin Design Award - Best Design of the Year: ASUS Zenbook DUO (2024)

The ASUS Zenbook DUO (2024) UX8406 is a groundbreaking dual-screen laptop, featuring two 14-inch 3K 120Hz OLED touch displays, a detachable full-size Bluetooth keyboard, and a built-in kickstand. With these innovative features, users can seamlessly transition across four versatile modes – Laptop Mode, Dual-Screen Mode, Desktop Mode, and Sharing Mode – without the need for additional accessories, catering to diverse work and entertainment needs.

Powered by up to an Intel^® Core^™ Ultra 9 processor, 32GB of LPDDR5x memory, and a 2TB PCIe^® 4.0 SSD, the ASUS Zenbook DUO (2024) delivers exceptional performance and productivity. The customized ASUS ScreenXpert software and intuitive gesture controls further enhance the dual-screen experience, allowing users to effortlessly manage multitasking demands.

Golden Pin Design Award
Organized by the Taiwan Design Research Institute (TDRI), the Golden Pin Design Award was established in Taiwan in 1981 to recognize outstanding innovative designs, encourage companies to value design and R&D, enhance brand value, and provide consumers and markets with high-quality design certifications, ultimately improving people’s quality of life. This year, a total of 2,300 entries were submitted, with 138 selected as finalists for the "Best Design of the Year" after multiple rounds of judging.

About ROG

Republic of Gamers (ROG) is an ASUS sub-brand dedicated to creating the world’s best gaming hardware and software. Formed in 2006, ROG offers a complete line of innovative products known for performance and quality, including motherboards, graphics cards, system components, laptops, desktops, monitors, smartphones, audio equipment, routers, peripherals and accessories. ROG participates in and sponsors major international gaming events. ROG gear has been used to set hundreds of overclocking records and it continues to be the preferred choice of gamers and enthusiasts around the world. To become one of those who dare, learn more about ROG at:

https://rog.asus.com